THE Independent Broadcasting Authority (IBA) has directed broadcasters to be transparent with opinion polls on the August polls, stating that they influence voter behaviour. Meanwhile, IBA Director General Webster Malido says the Authority will continue to respect the editorial policies of media houses. Speaking when he appeared on ZNBC’s Road to the Ballot, Wednesday night, Malido said the Authority had not banned opinion polls, but added that in this AI era, candidates could fake opinion poll results. “Opinion polls or election surveys are very important and they are integral to the electoral process and they are a standard practice the world over. And I think to be clear and straightforward is that the IBA has not issued any ban on...