ZAMBIA Revenue Authority (ZRA) Commissioner General Dingani Banda has revealed that the authority has commenced the collection of Value Added Tax (VAT) from transactions made by non-resident electronic service providers. Facebook has already informed users, through its parent company, Meta, that advertisers based in Zambia would incur VAT on advertising services purchased beginning April 1, 2024. “Hello, due to implementation of a value-added tax (VAT) in Zambia, Meta is required to charge VAT on the sale of ads to advertisers, regardless of whether you’re buying ads for business or personal purposes. All advertisers with a business country of Zambia will be charged an additional 16% VAT on advertising services purchased beginning 1 April 2024. If you’re registered for VAT and...

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