by Sipilisiwe Ncube on 22 Jan 2019by Sipilisiwe Ncube on 22 Jan 2019by Thomas Mulenga on 22 Jan 2019by Abraham Kalito on 22 Jan 2019
- Goal Diggers
by Joseph Mwenda on 18 Jan 2019by Diggers Correspondent on 17 Jan 2019by Alex Chilumbwe on 14 Jan 2019by Joseph Mwenda on 9 Jan 2019
by Zindikilani Banda in Sinda on 22 Jan 2019by Stuart Lisulo on 21 Jan 2019by Martin Musunka on 21 Jan 2019by Milimo Namangala on 17 Jan 2019
by Zondiwe Mbewe on 22 Jan 2019by Zondiwe Mbewe on 22 Jan 2019by Zondiwe Mbewe on 21 Jan 2019by Zondiwe Mbewe on 21 Jan 2019
- Editor's Choice
by Diggers Editor on 23 Jan 2019by Diggers Editor on 22 Jan 2019by Diggers Editor on 20 Jan 2019by Diggers Editor on 17 Jan 2019
by Claver Mutinta on 13 Dec 2018by Zondiwe Mbewe on 28 Sep 2018by Tenson Mkhala on 28 Sep 2018by Thomas Mulenga on 24 Sep 2018
- Guest Diggers
by Sishuwa Sishuwa on 21 Jan 2019by Anthony Bwalya on 16 Jan 2019by Sishuwa Sishuwa on 14 Jan 2019by Sishuwa Sishuwa on 7 Jan 2019
Zambian celebrities join WWF in “Journey of Water campaign”By Diggers Reporter on 2 Jun 2017
The World Wide Fund for Nature (WWF) has attracted Zambian boxer Catherine Phiri and several other celebrities to the newly launched “Journey of Water” campaign meant to raise awareness on the importance of water in Zambian communities.
Singers Petersen Zagaze, James Sakala, comedian Kabova, legendary songbird Maureen Lupo Lilanda and popular television talk show host Innocent Kalaluka endorsed the WWF water campaign and attended the grand launch.
Commending WWF Zambia on the campaign, the 23-year-old boxer said water was a very important resource that needs to be adequately preserved.
Catherine pledged to join the drive to raise awareness of the prominence of water, calling for its better care. The former World Boxing Council (WBC) bantamweight gold champion said many people do no appreciate water in their communities until the commodities becomes scares.
“I have really learned a lot this evening. I also now appreciate the importance of water better and I will spread the message about the need to care for it,” pledged Catherine.
And HIVOS regional advocacy manager for sustainable diets William Chilufya echoed Catherine’s sentiments, stressing the link between water and good diet.
“The initiative by WWF of drawing our attention to water is very important. Many a time we don’t realise the importance of water. I think the strategy that they have come up with of the ‘Journey of Water’ will enable a lot of people to better use water and reduce waste in this country. There’s a lot of wastage and yet we have a lot of people who do not have access to clean and freshwater,” he said.
From 22 nd to 24 th June 2017, WWF Zambia will mobilise a group of influential Zambians and media to undertake a 63-kilometre walk from Kafue to Lusaka to raise awareness on sustainable water stewardship and call for better care and preservation of water. The Journey of Water campaign was announced on Wednesday May 10, 2017 in Lusaka at a breakfast meeting graced by Minister of Water, Sanitation and Environmental Protection Lloyd Kaziya and Permanent Secretary Dr Bishop Edward Chomba among other stakeholders.
Meanwhile, WWF Zambia head of Communications, Eneya Phiri has lamented that while water covers 70 per cent of the Earth’s surface, only 3 per cent of all water on Earth is freshwater. Furthermore, he says that only a meagre 1 per cent of this is accessible for human use and despite its significance and scarcity, water is perhaps one of the most underappreciated resources.
“This campaign is aimed at reconnecting people to the real source of water – nature; reminding us that ‘water does not come from a tap’. This year’s campaign will focus on the Kafue Flats; highlighting the route water takes from Kafue to Lusaka. From 22nd – 24th June 2017, it will culminate into a literal walk through the Lower Kafue sub catchment, from Kafue town all the way to Lusaka,” Phiri explained.
At its core, the campaign will leverage the power of offline and online media platforms to raise awareness and create public demand for sustainable management of the country’s water resources. Participants can follow the journey on social media using the hashtag #journeyofwaterzambia.
About Diggers Reporter
- 3 juveniles die in Samfya mine accident - 21 Jan 2019
- Ghanaian investigative journalist shot dead - 17 Jan 2019
- If we mishandle DRC, we will import more refugees plus Ebola - 17 Jan 2019
- Vedanta wants pollution case heard in Zambia - 17 Jan 2019
- Lungu jets to Addis for SADC meeting on Congo - 16 Jan 2019
- Congo, Zim crisis gives cause for saluting the tolerance of Zambians
- Lungu lacks credibility as SADC chair, he can’t solve Zambia’s problems – Chipimo
- My contenders have nothing to offer Lusaka, says Chilubanama
- Change of govt doesn’t always bring good results – Ngoma
- Thirst for power, wealth among African Presidents a source of endless conflict – VJ
Subscribe for email alerts
Weekly Most Digged
ArchivesFeb0 PostsMar0 PostsApr0 PostsMay0 PostsJun0 PostsJul0 PostsAug0 PostsSep0 PostsOct0 PostsNov0 PostsDec0 Posts
- January 2019
- December 2018
- November 2018
- October 2018
- September 2018
- August 2018
- July 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
The News Diggers
Deputy News Editor
Plot No. Lus/9812/649-MC8
off Alex Chola Road
P.O. Box 32147
Telephone or WhatsApp:
+26-097-7708285, 095-3424603, 096-5815078
diggers [at] diggers [dot] news
editor [at] diggers [dot] news
Send this to a friend